is a free, open community aimed at finding Can't compete?
While NZ sites can probably never compete in sheer traffic numbers etc with these big beasts, the merits of a targeted approach should not be underestimated. Yes they may drive more numbers to your site, but are they the right people? Will they stay & interact with your site?
Issues it addresses
0 popular issues and 1 other issue are addressed
Indigenous Online Media is struggling to survive
3 people are facing this, with 6 possible solutions
95%+ of online advertising spend is going to offshore companies. Google, Yahoo, Facebook, Bebo, Myspace, Fairfax(incl trademe) & APN. This leaves almost nothing to support the new media which is emerging to replace old media. see details
