Differentiate
New Zealand is home to many different things, yet quite often globally, when we are referred to, it is often as "that small island east of Australia" a global marketing campaign actually highlighting that we're NOT Australia and that we wouldn't want to be, because we don't have thousands of miles of nothing like Australia's deserts.... we have thousands of miles of green lush New Zealand.
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Tourism Facing a 9% decline
5 people are facing this, with 12 possible solutions
Tourism is not only a big money earner for New Zealand, but it's also a really key part of building brand New Zealand which supports our export efforts. If tourism takes a hit, all industries take a hit! see details



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